On Saturday 29th February, after a long period of hibernation, NewsBusiness officially opened the doors for business again, as a communications agency with a difference.
Combining expertise in PR and written content with client access to niche news websites for conventional online advertising as well as native advertising and sponsored content, the newly relaunched agency offers a different mix of communications options to client organisations.
NewsBusiness director David Bateson said…
The newly revamped NewsBusiness has been in the works for a little while and I believe the time is now right to launch it as a new hybrid communications agency – the first of its kind as far as I’m aware. We look forward to helping Australian businesses talk to their audiences through a range of different channels, plus we also look forward to celebrating our first birthday in 2024!
The Public Relations service also works on a completely different model to current agencies, with NewsBusiness clients being able to choose either a conventional project-based fee (with a coverage guarantee for projects running for 4 months or more) or a unique pay-on-results model.